Avid Technology, Inc.
(NASDAQ: AVID) today announced that its Avid Media Solutions
(AMS) division has formed a new broadcast group to be headed
by Matt Danilowicz, the former president and CEO of iNEWS,
LLC. Danilowicz will relocate from Madison, Wisconsin to Avid“s
headquarters in Tewksbury and will assume the position of
broadcast group vice president. The newly formed group will
include a solutions engineering team in America and Europe
that will work closely with sales, customers, and third parties to
design, implement, and support solutions that meet the specific
requirements of broadcasters.
„Forming the broadcast group demonstrates Avid“s solid
commitment to the broadcast marketplace and is a example of Avid“s new Make, Manage and Move MediaT
strategy,“ said Joe Bentivegna, vice president and general
manager of AMS. „With the acquisitions of iNEWS last month,
and Pluto Technologies International Inc. in 2000, we are now
poised to offer our customers a choice: the convenience of a
complete, end-to-end broadcast solution from Avid, or the ability
to integrate third-party products into an Avid® | iNEWST open
solution.“
The broadcast group consists of all AMS broadcast products and
solutions including NewsCutter® nonlinear editors, Avid
AirSPACET video servers, Avid UnityT for News,
MediaManager, and TransferManager, as well as the iNEWS
product line consisting primarily of Newsroom Computer System, Broadcast Control System, Media
BrowseT 2000 and EditStar.
„Through the broadcast group, our customers will have access
to the most feature-rich and cost-effective solutions for broadcast
news production, editing, playout, and web repurposing
available from any vendor, all with one integrated Avid solution,“
said Danilowicz. „Additionally, the iNEWS Internet initiatives
strengthen Avid“s offering by facilitating a solution that matches
the particular needs of broadcasters or webcasters. While
iNEWS is a now part of the Avid family of broadcast solutions,
iNEWS, as well as Avid Unity for News and NewsCutter, will
continue to develop integrated solutions with third parties such
as Sony, Panasonic, Omnibus, and the Grass Valley Group.“
„Aggregating all of our broadcast offerings into one focused
group capable of delivering turn-key solutions enables us to
deliver new technologies to the market faster, while better
meeting the future demands of our customers,“ said Bentivegna.
„Furthermore, it reinforces Avid“s commitment to continue
developing, enhancing, and integrating products already
delivered to the broadcast market.“
„Matt is a 16-year veteran of the broadcast news industry who
offers a unique combination of expertise in managing
companies in high-growth markets and industry-specific
knowledge,“ said Bentivegna. „He“s also a former employee of
Avid. Prior to his most recent iNews experience, Matt was
instrumental in completing the development and launch of
NewsCutter Effects, and played a key role in negotiating Avid“s
original 1998 alliance with Tektronix, from which iNews
eventually evolved. Matt knows Avid“s culture, people and
values, which is a real advantage for Avid and its customers.“
