Category Overview:
* Best Advertising Production (People’s Vote)
Assessment criteria: idea, sound, character, SFX, technical realisation
* Best Mobile Production
Assessment criteria: usability, design, idea
* Best Interactive Production (People’s Vote)
Assessment criteria: usability, idea, design, front end
* Best Game Design (People’s Vote)
Assessment criteria: technical realisation, character, idea, audio, SFX
* Best Short Film
Assessment criteria: character, idea, technical realisation (Films up to approx. 25 minutes in length)
* Best Film Production (People’s Vote)
Assessment criteria: character, story, sound, SFX, technical realisation
* Best Visualisation
Assessment criteria: technical realisation, idea, didactic
* Best Virtual Photos (Still) (People’s Vote)
Assessment criteria: realistic photos, character, technical realisation
* Best Young Production
Assessment criteria: idea, character, technical realisation
* Bests Post-production
Award for the excellent application within the digital content creation industry.
* Jury’s Prize
Submissions that the Jury finds are successful ideas and/or have an especially prominent combination of image language and technical realisation.